Video Production Insights, Research & Articles

6 Types of Video Content Every Business Website Needs

January 4, 2022 Video Production

Video creation can feel overwhelming, especially when you’re unsure of what types of video would be best for your company’s website. Before you begin, you want to have a clear understanding of what your goals are. Are you trying to…

5 Tips for Looking Your Best on Camera

January 3, 2022 Video Production

Going in front of a camera can be nerve wracking, so being confident in your outfit choice can make all the difference in your delivery and your audience’s perception. If your video is meant to engage your audience, then your…

It’s time for women to level up and take an equal Seat at the Table

December 6, 2021 Media Training

The following blog is part of a group research project from Michael’s classwork in his journey toward a Masters degree from Harvard University Gender Equality is one of the various United Nations Global Issues. Besides being a fundamental human right,…

10 Tips for Being a Great Podcast Guest

December 2, 2021 Podcast Production

Being a guest on podcasts is an excellent way to network with people in your industry, reach potential new clients and grow your personal brand or business. Taking part in podcasts allows you to share your personality, expertise, and viewpoints….

3 Tips for Being on Camera

November 30, 2021 Media Training

Whether you’re preparing for an interview on live TV, starring in a video for your company’s website, or creating social media content wherein you speak to your followers directly, we understand that being in front of the camera can be…

How to Create a Great Podcast [8 Tips to Help You Get Started]

October 31, 2021 Podcast Production

If you’re a podcaster, then chances are you’ve asked yourself: “What’s the difference between a good podcast, and a great one?” Having a high number of downloads is certainly one way to tell if your podcast is a hit. But…

Are Virtual Events Here to Stay?

Live StreamingRemote Video ProductionVideo Production

When the COVID-19 pandemic began, there was a massive shift from physical events to virtual alternatives. After nearly two years of this “new normal,” we’ve all grown accustomed to virtual conventions, keynotes, trade shows, and conferences. Of course, this was…

Remote Podcasting Tips

October 1, 2021 Podcast Production

Remote podcast interviews are nothing new. Even before the COVID-19 pandemic, many people were recording their episodes from remote settings, and the shift to social distancing didn’t cause too much of an impact. But if remote podcasting is entirely new…

5 Reasons to Intern at a Production Company

Video Production

Whether you’re a college student seeking credit in your senior year, or you’re hoping to acquire basic knowledge and experience to start a career in film or production, it must come as no shock that the best way to do…

Video Content & SEO: What’s the Relationship?

April 26, 2021 Video Production

You’ve undoubtedly heard of the term Search Engine Optimization – or SEO, for short. If you’re familiar with this channel of digital marketing, you may immediately think of improving site speed, creating blog posts, or perhaps cleaning up 404 errors…

Did the Pandemic Change Video Production for Good?

February 16, 2021 Remote Video ProductionVideo Production

The production industry – like most industries – was hit hard by the global coronavirus pandemic. During the first few weeks, production projects across the nation, ranging from big-budget motion pictures to live conferences, were coming to a complete and…

What Does a Production Company Do?

January 28, 2021 Video Production

A production company is responsible for the creation of all kinds of video content, which can range from feature films, TV shows, music videos, shareable content for social media, ads and commercials, short films, and much more. They will oversee…

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